Google seems to be on a launching spree. After Google Base and Earth they just introduced Google Analytics as a free tracking tool.

This service is really great and you can learn very much about your site and your visitors. One main focus which differs from the original software behind is the combination with Google Adwords. Currently I am not using Google Analytics on a site which is promoted through Google Adwords but I think both services together are one more step to become the biggest performance based marketing service worldwide.

Leave a Reply