You probably have already figured it out (if you're buying clicks, I hope so!). If not, here is a handy spreadsheet: Click value measurement.
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1 item tagged "conversion"
Related tags: cpl [+], cpc [+]
Seth's Blog
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What is a click worth?
Posted: December 14th, 2006, 2:00pm CET by Seth Godin
Tags: cpc cpl conversion